31,35 €
39,19 €
Heller, S: Mid-Century Ads. 40th Ed.
31,35 € 
- Išsiųsime per 10–14 d.d.
Gleaned from thousands of images, this book offers the best of American print advertising in the age of the “Big Idea.” From the height of American consumerism, bold and colorful campaigns paint a fascinating portrait of the 1950s and ’60s, as concerns about the Cold War gave way to the carefree booze-and-cigarettes capitalism of the Mad Men era. Digitally remastered for optimum reproduction quality, the ads burst with crisp fonts and colors, as well as a sexy sense of possibility, beguiling th…
31.35
2025-06-29 23:59:00
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- Autorius: Steven Heller
- Leidėjas: Taschen GmbH
- Metai: 2023
- Puslapiai: 512
- ISBN-10: 3836591472
- ISBN-13: 9783836591478
- Formatas: 16.2 x 22.1 x 3.4 cm, kieti viršeliai
- Kalba: Anglų, Prancūzų, Vokiečių
- Extra -20 % nuolaida šiai knygai su kodu ENG20
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Aprašymas
Gleaned from thousands of images, this book offers the best of American print advertising in the age of the “Big Idea.” From the height of American consumerism, bold and colorful campaigns paint a fascinating portrait of the 1950s and ’60s, as concerns about the Cold War gave way to the carefree booze-and-cigarettes capitalism of the Mad Men era. Digitally remastered for optimum reproduction quality, the ads burst with crisp fonts and colors, as well as a sexy sense of possibility, beguiling their audience to buy everything from guns to girdles, cars to toothpaste, air travel to home appliances. At turns startling, amusing and inspiring, this panorama of midcentury marketing is at once an evocative period piece and a showcase of design innovation and advertising wit.EXTRA 20 % nuolaida
31,35 €
39,19 €
Išsiųsime per 10–14 d.d.
Kupono kodas: ENG20
Akcija baigiasi už 4d.12:46:41
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- Autorius: Steven Heller
- Leidėjas: Taschen GmbH
- Metai: 2023
- Puslapiai: 512
- ISBN-10: 3836591472
- ISBN-13: 9783836591478
- Formatas: 16.2 x 22.1 x 3.4 cm, kieti viršeliai
- Kalba: Anglų, Prancūzų, Vokiečių
Gleaned from thousands of images, this book offers the best of American print advertising in the age of the “Big Idea.” From the height of American consumerism, bold and colorful campaigns paint a fascinating portrait of the 1950s and ’60s, as concerns about the Cold War gave way to the carefree booze-and-cigarettes capitalism of the Mad Men era. Digitally remastered for optimum reproduction quality, the ads burst with crisp fonts and colors, as well as a sexy sense of possibility, beguiling their audience to buy everything from guns to girdles, cars to toothpaste, air travel to home appliances. At turns startling, amusing and inspiring, this panorama of midcentury marketing is at once an evocative period piece and a showcase of design innovation and advertising wit.
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