119,16 €
140,19 €
-15% su kodu: ENG15
Decoding Women's Magazines
Decoding Women's Magazines
119,16 €
140,19 €
  • Išsiųsime per 10–14 d.d.
A study of the more than fifty US and International glossy publications for women. This analysis focuses on the strategies by which the commercial structure shapes the cultural content, the magazines' repetitive attempts to secure a consensus about the feminine that is grounded in consumerism, and the contradictory semiotic structures at work within and between purchased ads, covert ads, and editorial features.
119.16 2025-08-17 23:59:00
  • Autorius: Ellen McCracken
  • Leidėjas:
  • ISBN-10: 0333535901
  • ISBN-13: 9780333535905
  • Formatas: 14 x 21.6 x 2 cm, minkšti viršeliai
  • Kalba: Anglų
  • Extra -15 % nuolaida šiai knygai su kodu: ENG15

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A study of the more than fifty US and International glossy publications for women. This analysis focuses on the strategies by which the commercial structure shapes the cultural content, the magazines' repetitive attempts to secure a consensus about the feminine that is grounded in consumerism, and the contradictory semiotic structures at work within and between purchased ads, covert ads, and editorial features.

EXTRA 15 % nuolaida su kodu: ENG15

119,16 €
140,19 €
Išsiųsime per 10–14 d.d.

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A study of the more than fifty US and International glossy publications for women. This analysis focuses on the strategies by which the commercial structure shapes the cultural content, the magazines' repetitive attempts to secure a consensus about the feminine that is grounded in consumerism, and the contradictory semiotic structures at work within and between purchased ads, covert ads, and editorial features.

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