84,89 €
Business-Driven Research & Development
Business-Driven Research & Development
  • Išparduota
Business-Driven Research & Development
Business-Driven Research & Development
El. knyga:
84,89 €
Aiming to demonstrate how science and technology can be managed in order to meet well-defined business directives, the author argues that it should be a fundamental business premise that the primary role of research and development is to fulfil strategic objectives, within a framework of time and cost targets. He examines the traditional disconnection between research and development and the market place, and presents the means to derive competitive advantage through overcoming it.
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  • Autorius: A. Ganguly
  • Leidėjas:
  • Metai: 2014
  • Puslapiai: 217
  • ISBN: 9781403915955
  • ISBN-10: 1403915954
  • ISBN-13: 9781403915955
  • Formatas: PDF
  • Kalba: Anglų

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Aiming to demonstrate how science and technology can be managed in order to meet well-defined business directives, the author argues that it should be a fundamental business premise that the primary role of research and development is to fulfil strategic objectives, within a framework of time and cost targets. He examines the traditional disconnection between research and development and the market place, and presents the means to derive competitive advantage through overcoming it.
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Aiming to demonstrate how science and technology can be managed in order to meet well-defined business directives, the author argues that it should be a fundamental business premise that the primary role of research and development is to fulfil strategic objectives, within a framework of time and cost targets. He examines the traditional disconnection between research and development and the market place, and presents the means to derive competitive advantage through overcoming it.

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