Young Entrepreneurs (el. knyga) (skaityta knyga) | Mentes Libres | knygos.lt

Aprašymas

• Who is your target market? Who is your ideal customer? What research needs to be done to find out more about your target market?

• What does your ideal customer want? What do your products and services do for them? What problems of your customer are solved by your product? What solutions does your customer need? What is your USP that makes you unique? What are the industry trends? What will make your customer react? What do you sell? (For example: are you selling glasses or vision?) What is your brand of products and services? What would be the price?

• Where is your ideal customer? Geographically, where are they located? Where will you position yourself to easily reach them? Where will they get their marketing messages from? Will you review personal conversations, organize seminars, or write a blog, newsletter, or article?

• When... How often will your marketing messages be delivered? When are your customers most likely to buy?

• Why...? Why are you in business? Why do customers come to you? Why shouldn't they go to their competitors and choose your products?

• How... how does your customer buy? How will you reach potential customers? How will you communicate your marketing strategies? How will you provide information to your customers so that they will make a purchase decision?

• Marketing Mindset - Try to master a marketing mindset and your small business will move towards profits and success.