24,79 €
The Way of the Innovation Master
The Way of the Innovation Master
24,79 €
  • Išsiųsime per 14–16 d.d.
The Way of the Innovation Master provides you with the essential knowledge and insight you need in order to become a master of innovation in your company. It is a unique book written in three parallel, yet intertwined cycles: 1) The semi-spiritual journey of Jane, a CEO who is determined to become an innovation master in order to transform her overly bureaucratic global company into the innovation powerhouse it once was. 2) A dialogue between two old-school company presidents who talk about app…
24.79
  • Autorius: Jeffrey Baumgartner
  • Leidėjas:
  • Metai: 2010
  • Puslapiai: 230
  • ISBN-10: 9491156004
  • ISBN-13: 9789491156007
  • Formatas: 15.2 x 22.9 x 1.3 cm, minkšti viršeliai
  • Kalba: Anglų

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The Way of the Innovation Master provides you with the essential knowledge and insight you need in order to become a master of innovation in your company. It is a unique book written in three parallel, yet intertwined cycles: 1) The semi-spiritual journey of Jane, a CEO who is determined to become an innovation master in order to transform her overly bureaucratic global company into the innovation powerhouse it once was. 2) A dialogue between two old-school company presidents who talk about applying the lessons of an Innovation Master in their respective businesses. 3) A series of short, concise lessons that provide step-by-step instructions that every Innovation Master needs to know. Written with wit and insight, The Way is not just another dry business book. Rather it is an enjoyable, thought-provoking tour of organisational innovation - and a must read for any manager who wants really to understand the innovation process.
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The Way of the Innovation Master provides you with the essential knowledge and insight you need in order to become a master of innovation in your company. It is a unique book written in three parallel, yet intertwined cycles: 1) The semi-spiritual journey of Jane, a CEO who is determined to become an innovation master in order to transform her overly bureaucratic global company into the innovation powerhouse it once was. 2) A dialogue between two old-school company presidents who talk about applying the lessons of an Innovation Master in their respective businesses. 3) A series of short, concise lessons that provide step-by-step instructions that every Innovation Master needs to know. Written with wit and insight, The Way is not just another dry business book. Rather it is an enjoyable, thought-provoking tour of organisational innovation - and a must read for any manager who wants really to understand the innovation process.

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