Knygos.lt nariams
88,26 €
-30%
Įprastai
126,09 €
The Experience Economy
Knygos.lt nariams
88,26 €
-30%
Įprastai
126,09 €
- Planuojame turėti už 76 d.
Drawing from the intersection of economics and psychology, this volume explores how human needs evolve through experience and how those experiences form a powerful cycle shaping the modern economy. As consumers shift focus from basic survival to quality of life, " experience" has become a central factor in value creation and decision-making. Author Sun Yingxue introduces a clear analytical framework for quantifying utility based on experience. Beyond theoretical models, the book offers practica…
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- Autorius: Yingxue Sun
- Leidėjas: Royal Collins Publishing Company
- Metai: 2026
- Puslapiai: 292
- ISBN-10: 1487813589
- ISBN-13: 9781487813581
- Kalba: Anglų
Atsiliepimai
Aprašymas
Drawing from the intersection of economics and psychology, this volume explores how human needs evolve through experience and how those experiences form a powerful cycle shaping the modern economy. As consumers shift focus from basic survival to quality of life, " experience" has become a central factor in value creation and decision-making.
Author Sun Yingxue introduces a clear analytical framework for quantifying utility based on experience. Beyond theoretical models, the book offers practical insights from the telecommunications industry, detailing how smartphone app value is evaluated under experience-driven logic. It further addresses broader issues including emotional AI, corporate transformation, and the integration of virtual and real-world interactions, arguing for a new economics that incorporates the emotional and cognitive dimensions of human life.
Knygos.lt nariams
88,26 €
-30%
Įprastai
126,09 €
Planuojame turėti už 76 d.
- Autorius: Yingxue Sun
- Leidėjas: Royal Collins Publishing Company
- Metai: 2026
- Puslapiai: 292
- ISBN-10: 1487813589
- ISBN-13: 9781487813581
- Kalba: Anglų
Drawing from the intersection of economics and psychology, this volume explores how human needs evolve through experience and how those experiences form a powerful cycle shaping the modern economy. As consumers shift focus from basic survival to quality of life, " experience" has become a central factor in value creation and decision-making.
Author Sun Yingxue introduces a clear analytical framework for quantifying utility based on experience. Beyond theoretical models, the book offers practical insights from the telecommunications industry, detailing how smartphone app value is evaluated under experience-driven logic. It further addresses broader issues including emotional AI, corporate transformation, and the integration of virtual and real-world interactions, arguing for a new economics that incorporates the emotional and cognitive dimensions of human life.
Atsiliepimai