312,62 €
367,79 €
-15% su kodu: ENG15
21,39 €
The Evolution of New Markets
The Evolution of New Markets
312,62
367,79 €
  • Išsiųsime per 12–18 d.d.
The Evolution of New Markets
The Evolution of New Markets
Perskaityta: 21,39 €
How do markets evolve? Why are some innovations picked up straight while others take years to be commercialized? Are there first-mover advantages? Why do we behave with 'irrational exuberance' in the early evolution of markets as was the case with the dot.com boom? This book explains in a refreshingly clear style how markets develop. His purpose is to show how good a grasp of economics can improve managers' business and investment decisions.
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How do markets evolve? Why are some innovations picked up straight while others take years to be commercialized? Are there first-mover advantages? Why do we behave with 'irrational exuberance' in the early evolution of markets as was the case with the dot.com boom? This book explains in a refreshingly clear style how markets develop. His purpose is to show how good a grasp of economics can improve managers' business and investment decisions.

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How do markets evolve? Why are some innovations picked up straight while others take years to be commercialized? Are there first-mover advantages? Why do we behave with 'irrational exuberance' in the early evolution of markets as was the case with the dot.com boom? This book explains in a refreshingly clear style how markets develop. His purpose is to show how good a grasp of economics can improve managers' business and investment decisions.

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