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Aprašymas

At last: a comprehensive sales manager's reference tool for building management and leadership skills. From hiring new talent to forming a broad, cohesive strategy for the team's future, The Essential Sales Management Handbook has it all, featuring:

• Best practices for building strong team relationships, motivating sales professionals to sell at their highest level, and running effective meetings
• Discussions of complex topics, such as managing difficult personalities, turning amateurs into all-star performers, incentive plans that work, CRM technology, and successful change-management strategies
• Practical tips managers can use to foster growth, build enthusiasm, and boost knowledge and group skills
• Powerful ideas, suggestions, real-life stories, and practices from successful companies