Atsiliepimai
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Offers readers a manual on how to develop a "culture of innovation" in organizations, how to create breakthrough product and services, and how to optimize design processes.
Written accessibly, with theoretical and practical bases
Challenges commonly-held theories on environments in which innovation happens
Uses anecdotes from several industries, including automotive, corporate, and consumer products
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Offers readers a manual on how to develop a "culture of innovation" in organizations, how to create breakthrough product and services, and how to optimize design processes.
Written accessibly, with theoretical and practical bases
Challenges commonly-held theories on environments in which innovation happens
Uses anecdotes from several industries, including automotive, corporate, and consumer products
Atsiliepimai