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The Challenge of Bric Multinationals
The Challenge of Bric Multinationals
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362,52 €
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This PIBR volume examines a number of idiosyncratic elements in the internationalization strategies of BRIC MNEs and, in particular, in their relationship with home country policies: 1. The theoretical challenge: do we need different or more specific theories of EMNEs to assess the phenomenon of BRIC multinationals? 2. The empirical challenge: what marks the changing position of BRIC countries in the world economy? 3. The managerial challenge: with the coming of age of a new breed of multinatio…
  • Leidėjas:
  • Metai: 2016
  • Puslapiai: 430
  • ISBN-10: 1786353504
  • ISBN-13: 9781786353504
  • Formatas: 15.8 x 23.1 x 4.1 cm, kieti viršeliai
  • Kalba: Anglų

The Challenge of Bric Multinationals (el. knyga) (skaityta knyga) | knygos.lt

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This PIBR volume examines a number of idiosyncratic elements in the internationalization strategies of BRIC MNEs and, in particular, in their relationship with home country policies: 1. The theoretical challenge: do we need different or more specific theories of EMNEs to assess the phenomenon of BRIC multinationals? 2. The empirical challenge: what marks the changing position of BRIC countries in the world economy? 3. The managerial challenge: with the coming of age of a new breed of multinationals, what distinguishes BRIC multinationals from other (emerging market) multinationals? 4. The policy making challenge: what impact have MNEs from BRIC countries had on their domestic economy?

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  • Leidėjas:
  • Metai: 2016
  • Puslapiai: 430
  • ISBN-10: 1786353504
  • ISBN-13: 9781786353504
  • Formatas: 15.8 x 23.1 x 4.1 cm, kieti viršeliai
  • Kalba: Anglų

This PIBR volume examines a number of idiosyncratic elements in the internationalization strategies of BRIC MNEs and, in particular, in their relationship with home country policies: 1. The theoretical challenge: do we need different or more specific theories of EMNEs to assess the phenomenon of BRIC multinationals? 2. The empirical challenge: what marks the changing position of BRIC countries in the world economy? 3. The managerial challenge: with the coming of age of a new breed of multinationals, what distinguishes BRIC multinationals from other (emerging market) multinationals? 4. The policy making challenge: what impact have MNEs from BRIC countries had on their domestic economy?

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