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Successful Customer Relationship Management Programs and Technologies
Successful Customer Relationship Management Programs and Technologies
Knygos.lt klubas Knygos.lt nariams
296,93 €
-30%
Įprastai
424,19 €
  • Išsiųsime per 12–18 d.d.
The field of Customer Relationship Management (CRM) has broadened greatly in recent years as technological applications have expanded. Successful Customer Relationship Management Programs and Technologies: Issues and Trends offers the latest research and developments for researchers, practitioners, and academics alike. This volume contains case studies, methodologies, frameworks, and architectures, and generally the cutting edge in research within the field of customer relationship management.…
  • Leidėjas:
  • ISBN-10: 1466602880
  • ISBN-13: 9781466602885
  • Formatas: 21.8 x 28.5 x 2.5 cm, kieti viršeliai
  • Kalba: Anglų

Successful Customer Relationship Management Programs and Technologies (el. knyga) (skaityta knyga) | knygos.lt

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The field of Customer Relationship Management (CRM) has broadened greatly in recent years as technological applications have expanded. Successful Customer Relationship Management Programs and Technologies: Issues and Trends offers the latest research and developments for researchers, practitioners, and academics alike. This volume contains case studies, methodologies, frameworks, and architectures, and generally the cutting edge in research within the field of customer relationship management. In order to stay abreast of the latest updates in the field, a volume like this serves as a reference book and handbook for semantics and follow-through for managers and decision-makers.

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  • Leidėjas:
  • ISBN-10: 1466602880
  • ISBN-13: 9781466602885
  • Formatas: 21.8 x 28.5 x 2.5 cm, kieti viršeliai
  • Kalba: Anglų

The field of Customer Relationship Management (CRM) has broadened greatly in recent years as technological applications have expanded. Successful Customer Relationship Management Programs and Technologies: Issues and Trends offers the latest research and developments for researchers, practitioners, and academics alike. This volume contains case studies, methodologies, frameworks, and architectures, and generally the cutting edge in research within the field of customer relationship management. In order to stay abreast of the latest updates in the field, a volume like this serves as a reference book and handbook for semantics and follow-through for managers and decision-makers.

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