Knygos.lt nariams
Knygos.lt nariams
- Išsiųsime per 12–18 d.d.
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- Autorius: Pankaj Ghemawat
- Leidėjas: CreateSpace Independent Publishing Platform
- Metai: 2017
- Puslapiai: 194
- ISBN-10: 1542852927
- ISBN-13: 9781542852920
- Formatas: 18.9 x 24.6 x 1 cm, minkšti viršeliai
- Kalba: Anglų
Atsiliepimai
Aprašymas
An introductory strategy textbook that adopts a value-focused, firm-centered perspective on strategy. The book is rigorous in its research base, pragmatic in its focus, and concise. This fourth edition includes chapters on competitive dynamics (with Bruno Cassiman), corporate strategy (with Jan Rivkin), and more. It combines academic thinking with examples and insights drawn from consulting.
- Autorius: Pankaj Ghemawat
- Leidėjas: CreateSpace Independent Publishing Platform
- Metai: 2017
- Puslapiai: 194
- ISBN-10: 1542852927
- ISBN-13: 9781542852920
- Formatas: 18.9 x 24.6 x 1 cm, minkšti viršeliai
- Kalba: Anglų
An introductory strategy textbook that adopts a value-focused, firm-centered perspective on strategy. The book is rigorous in its research base, pragmatic in its focus, and concise. This fourth edition includes chapters on competitive dynamics (with Bruno Cassiman), corporate strategy (with Jan Rivkin), and more. It combines academic thinking with examples and insights drawn from consulting.
Atsiliepimai