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- Autorius: Harold Lasswell
- Leidėjas: University of Minnesota Press
- ISBN-10: 0816671680
- ISBN-13: 9780816671687
- Formatas: 15.2 x 22.9 x 2.4 cm, minkšti viršeliai
- Kalba: Anglų
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Aprašymas
Propaganda and Promotional Activities: An Annotated Bibliography was first published in 1935. Minnesota Archive Editions uses digital technology to make long-unavailable books once again accessible, and are published unaltered from the original University of Minnesota Press editions.Every aspect of the subject of propaganda, or the "manipulation of collective responses," is covered in the forty-five hundred titles listed in this exceptionally useful reference book. Included in the bibliography are books, pamphlets, and articles, many in foreign languages, dealing with the following topics:1. The aims and methods of propaganda in the fields of politics and government, international relations, business and the professions, public and private finance, labor and agriculture, religion and morals, education, and social reform.2. The media used in the dissemination of propaganda: the newspaper, the periodical, and the graphic arts; the radio; the press agent, the public relations counselor, and the advertising agency; the stage and screen; the lecture platform, the salon, and the tavern; the public fair, exposition, and museum.3. The effectiveness of the various propagandist methods.4. The function and regulation of propaganda in modern society.The volume opens with an essay by Professor Laswell on "The Study and Practice of Propaganda." Complete subject and author indexes are also included.
- Autorius: Harold Lasswell
- Leidėjas: University of Minnesota Press
- ISBN-10: 0816671680
- ISBN-13: 9780816671687
- Formatas: 15.2 x 22.9 x 2.4 cm, minkšti viršeliai
- Kalba: Anglų
Propaganda and Promotional Activities: An Annotated Bibliography was first published in 1935. Minnesota Archive Editions uses digital technology to make long-unavailable books once again accessible, and are published unaltered from the original University of Minnesota Press editions.Every aspect of the subject of propaganda, or the "manipulation of collective responses," is covered in the forty-five hundred titles listed in this exceptionally useful reference book. Included in the bibliography are books, pamphlets, and articles, many in foreign languages, dealing with the following topics:1. The aims and methods of propaganda in the fields of politics and government, international relations, business and the professions, public and private finance, labor and agriculture, religion and morals, education, and social reform.2. The media used in the dissemination of propaganda: the newspaper, the periodical, and the graphic arts; the radio; the press agent, the public relations counselor, and the advertising agency; the stage and screen; the lecture platform, the salon, and the tavern; the public fair, exposition, and museum.3. The effectiveness of the various propagandist methods.4. The function and regulation of propaganda in modern society.The volume opens with an essay by Professor Laswell on "The Study and Practice of Propaganda." Complete subject and author indexes are also included.
Atsiliepimai