Knygos.lt nariams
Knygos.lt nariams
- Išsiųsime per 10–14 d.d.
/https://libri-media.knygos-static.lt/dc030036-da0b-440f-9176-a24c2a797c20/2)
- Autorius: Wolf- Eike Galle
- Leidėjas: AV Edition GmbH
- Metai: 2025
- Puslapiai: 300
- ISBN-10: 3899864395
- ISBN-13: 9783899864397
- Formatas: 16.9 x 23.6 x 2.1 cm, kieti viršeliai
- Kalba: Anglų, Vokiečių
Atsiliepimai
Aprašymas
On a search for virtuoso forms of articulation of brands, the basic idea of the narrative is recast and a journey into new radical narrative structures is undertaken in essay form. Text in English and German.
In an era of over-communication, brands have to face radical new realities and shape their identities in multi-polar manners. Spontaneously forming and iterative narrations can take on this task. This is the idea behind Neo-narratives. On a search for virtuoso forms of articulation of brands, the basic idea of the narrative is recast and a journey into new radical narrative structures is undertaken in essay form.
Text in English and German.
- Autorius: Wolf- Eike Galle
- Leidėjas: AV Edition GmbH
- Metai: 2025
- Puslapiai: 300
- ISBN-10: 3899864395
- ISBN-13: 9783899864397
- Formatas: 16.9 x 23.6 x 2.1 cm, kieti viršeliai
- Kalba: Anglų, Vokiečių
On a search for virtuoso forms of articulation of brands, the basic idea of the narrative is recast and a journey into new radical narrative structures is undertaken in essay form. Text in English and German.
In an era of over-communication, brands have to face radical new realities and shape their identities in multi-polar manners. Spontaneously forming and iterative narrations can take on this task. This is the idea behind Neo-narratives. On a search for virtuoso forms of articulation of brands, the basic idea of the narrative is recast and a journey into new radical narrative structures is undertaken in essay form.
Text in English and German.
Atsiliepimai