Knygos.lt nariams
151,05 €
-30%
Įprastai
215,79 €
MBA Marketing
Knygos.lt nariams
151,05 €
-30%
Įprastai
215,79 €
- Išsiųsime per 12–18 d.d.
This book covers all of the core topics in marketing and is written and designed specifically for the needs of MBA students. Assuming no prior knowledge, this text covers the basics before quickly moving on to explore more advanced issues and concepts. It is strongly grounded in theory and linked to best practice, and is the ideal MBA course text.
/images/books/5731272/9781137300294.jpg)
- Autorius: Malcolm McDonald
- Leidėjas: Red Globe Press
- ISBN-10: 1137300299
- ISBN-13: 9781137300294
- Formatas: 15.5 x 23.1 x 2.5 cm, minkšti viršeliai
- Kalba: Anglų
Atsiliepimai
Aprašymas
This book covers all of the core topics in marketing and is written and designed specifically for the needs of MBA students. Assuming no prior knowledge, this text covers the basics before quickly moving on to explore more advanced issues and concepts. It is strongly grounded in theory and linked to best practice, and is the ideal MBA course text.
Knygos.lt nariams
151,05 €
-30%
Įprastai
215,79 €
Išsiųsime per 12–18 d.d.
- Autorius: Malcolm McDonald
- Leidėjas: Red Globe Press
- ISBN-10: 1137300299
- ISBN-13: 9781137300294
- Formatas: 15.5 x 23.1 x 2.5 cm, minkšti viršeliai
- Kalba: Anglų
This book covers all of the core topics in marketing and is written and designed specifically for the needs of MBA students. Assuming no prior knowledge, this text covers the basics before quickly moving on to explore more advanced issues and concepts. It is strongly grounded in theory and linked to best practice, and is the ideal MBA course text.
Atsiliepimai