16,59 €
Marketing
Marketing
  • Išparduota
Marketing
Marketing
Perskaityta: 16,59 €
This proven, consistent text provides thorough treatment of e-commerce, emerging markets, new technologies and hot marketing trends. All concepts and topics are discussed with the goal of helping the reader adapt to, and strategically plan for, changes in the marketing environment. This edition retains trademark early coverage of strategy and an overall strategic focus, with increased emphasis on critical thinking skills in marketing, global and relationship marketing.
SKAITYTA KNYGA
  • Metai: 1989
  • Puslapiai: 694
  • ISBN-10: 0471503266
  • ISBN-13: 9780471503262
  • Formatas: 21 x 27 cm, minkšti viršeliai
  • Kalba: Anglų

Marketing (el. knyga) (skaityta knyga) | knygos.lt

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16,59 €
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This proven, consistent text provides thorough treatment of e-commerce, emerging markets, new technologies and hot marketing trends. All concepts and topics are discussed with the goal of helping the reader adapt to, and strategically plan for, changes in the marketing environment. This edition retains trademark early coverage of strategy and an overall strategic focus, with increased emphasis on critical thinking skills in marketing, global and relationship marketing.

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16,59 €
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  • Autorius: William Zikmund, Michael d'Amico
  • Metai: 1989
  • Puslapiai: 694
  • ISBN-10: 0471503266
  • ISBN-13: 9780471503262
  • Formatas: 21 x 27 cm, minkšti viršeliai
  • Kalba: Anglų

This proven, consistent text provides thorough treatment of e-commerce, emerging markets, new technologies and hot marketing trends. All concepts and topics are discussed with the goal of helping the reader adapt to, and strategically plan for, changes in the marketing environment. This edition retains trademark early coverage of strategy and an overall strategic focus, with increased emphasis on critical thinking skills in marketing, global and relationship marketing.

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