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Managing Customer Trust, Satisfaction, and Loyalty through Information Communication Technologies
Managing Customer Trust, Satisfaction, and Loyalty through Information Communication Technologies
Knygos.lt klubas Knygos.lt nariams
297,56 €
-30%
Įprastai
425,09 €
  • Išsiųsime per 12–18 d.d.
Due to the growth of internet and mobile applications, relationship marketing continues to evolve as technology offers more collaborative and social communication opportunities. Managing Customer Trust, Satisfaction, and Loyalty through Information Communication highlights technology's involvement with business processes in different sectors and industries while identifying marketing activities that are affected by its usage. This reference is a vital source for organizational managers, executi…
  • Leidėjas:
  • ISBN-10: 1466636319
  • ISBN-13: 9781466636316
  • Formatas: 22.1 x 28.2 x 2.8 cm, kieti viršeliai
  • Kalba: Anglų

Managing Customer Trust, Satisfaction, and Loyalty through Information Communication Technologies (el. knyga) (skaityta knyga) | knygos.lt

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Due to the growth of internet and mobile applications, relationship marketing continues to evolve as technology offers more collaborative and social communication opportunities. Managing Customer Trust, Satisfaction, and Loyalty through Information Communication highlights technology's involvement with business processes in different sectors and industries while identifying marketing activities that are affected by its usage. This reference is a vital source for organizational managers, executives, and professionals, as well as academics and students interested in this constantly changing field.

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  • Leidėjas:
  • ISBN-10: 1466636319
  • ISBN-13: 9781466636316
  • Formatas: 22.1 x 28.2 x 2.8 cm, kieti viršeliai
  • Kalba: Anglų

Due to the growth of internet and mobile applications, relationship marketing continues to evolve as technology offers more collaborative and social communication opportunities. Managing Customer Trust, Satisfaction, and Loyalty through Information Communication highlights technology's involvement with business processes in different sectors and industries while identifying marketing activities that are affected by its usage. This reference is a vital source for organizational managers, executives, and professionals, as well as academics and students interested in this constantly changing field.

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