Knygos.lt nariams
Knygos.lt nariams
- Išsiųsime per 12–18 d.d.
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- Autorius: Jim Kalbach
- Leidėjas: Rosenfield Media
- Puslapiai: 320
- ISBN-10: 1933820683
- ISBN-13: 9781933820682
- Formatas: 15.2 x 22.6 x 2.3 cm, minkšti viršeliai
- Kalba: Anglų
Atsiliepimai
Aprašymas
These days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice-to-have, it's a strategic imperative.
The Jobs To Be Done Playbook (JTBD) helps organizations turn market insight into action. This book shows you techniques to make offerings people want, as well as make people want your offering.
- Autorius: Jim Kalbach
- Leidėjas: Rosenfield Media
- Puslapiai: 320
- ISBN-10: 1933820683
- ISBN-13: 9781933820682
- Formatas: 15.2 x 22.6 x 2.3 cm, minkšti viršeliai
- Kalba: Anglų
These days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice-to-have, it's a strategic imperative.
The Jobs To Be Done Playbook (JTBD) helps organizations turn market insight into action. This book shows you techniques to make offerings people want, as well as make people want your offering.
Atsiliepimai