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Aprašymas

Tourism destinations are increasingly vulnerable to natural and man-made disasters, making recovery planning vital. This book examines strategies for rebuilding and revitalizing tourism industries after crises. Dealing disaster preparedness, marketing recovery campaigns, and community engagement in rebuilding efforts, it illustrates successful recovery initiatives from around the globe. The book emphasizes resilience, innovation, and stakeholder collaboration as key components of destination recovery. It is an essential guide for students and professionals in tourism management and disaster recovery.