Su kodu ENG15 kaina tik 28,30 €
33,29 €
Creative Strategy and the Business of Design
28,30 € 
- Išsiųsime per 10–14 d.d.
"Douglas wears a lot of hats-all stylish and functional. There's a huge disconnect happening right now in the industry and Douglas's book is a means to bridging that gap." --The Huffington Post The Business Skills Every Creative Needs! Remaining relevant as a creative professional takes more than creativity--you need to understand the language of business. The problem is that design school doesn't teach the strategic language that is now essential to getting your job done. Creative Strategy and…
28.30
2025-06-22 23:59:00
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- Autorius: Douglas Davis
- Leidėjas: HOW BOOKS
- ISBN-10: 1440341559
- ISBN-13: 9781440341557
- Formatas: 15 x 22.6 x 1.3 cm, minkšti viršeliai
- Kalba: Anglų
- Extra -15 % nuolaida šiai knygai su kodu: ENG15
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Aprašymas
"Douglas wears a lot of hats-all stylish and functional. There's a huge disconnect happening right now in the industry and Douglas's book is a means to bridging that gap." --The Huffington Post The Business Skills Every Creative Needs! Remaining relevant as a creative professional takes more than creativity--you need to understand the language of business. The problem is that design school doesn't teach the strategic language that is now essential to getting your job done. Creative Strategy and the Business of Design fills that void and teaches left-brain business skills to right-brain creative thinkers. Inside, you'll learn about the business objectives and marketing decisions that drive your creative work. The curtain's been pulled away as marketing-speak and business jargon are translated into tools to help you: -Understand client requests from a business perspective-Build a strategic framework to inspire visual concepts
-Increase your relevance in an evolving industry
-Redesign your portfolio to showcase strategic thinking
-Win new accounts and grow existing relationships You already have the creativity; now it's time to gain the business insight. Once you understand what the people across the table are thinking, you'll be able to think how they think to do what we do.
EXTRA 15 % nuolaida
28,30 €
33,29 €
Išsiųsime per 10–14 d.d.
Kupono kodas: ENG15
Akcija baigiasi už 3d.14:32:40
Nuolaidos kodas galioja perkant nuo 10 €. Nuolaidos nesumuojamos.
- Autorius: Douglas Davis
- Leidėjas: HOW BOOKS
- ISBN-10: 1440341559
- ISBN-13: 9781440341557
- Formatas: 15 x 22.6 x 1.3 cm, minkšti viršeliai
- Kalba: Anglų
"Douglas wears a lot of hats-all stylish and functional. There's a huge disconnect happening right now in the industry and Douglas's book is a means to bridging that gap." --The Huffington Post The Business Skills Every Creative Needs! Remaining relevant as a creative professional takes more than creativity--you need to understand the language of business. The problem is that design school doesn't teach the strategic language that is now essential to getting your job done. Creative Strategy and the Business of Design fills that void and teaches left-brain business skills to right-brain creative thinkers. Inside, you'll learn about the business objectives and marketing decisions that drive your creative work. The curtain's been pulled away as marketing-speak and business jargon are translated into tools to help you: -Understand client requests from a business perspective
-Build a strategic framework to inspire visual concepts
-Increase your relevance in an evolving industry
-Redesign your portfolio to showcase strategic thinking
-Win new accounts and grow existing relationships You already have the creativity; now it's time to gain the business insight. Once you understand what the people across the table are thinking, you'll be able to think how they think to do what we do.
-Build a strategic framework to inspire visual concepts
-Increase your relevance in an evolving industry
-Redesign your portfolio to showcase strategic thinking
-Win new accounts and grow existing relationships You already have the creativity; now it's time to gain the business insight. Once you understand what the people across the table are thinking, you'll be able to think how they think to do what we do.
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