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Knygos.lt nariams
- Išsiųsime per 12–18 d.d.
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- Autorius: Patricia Huddleston
- Leidėjas: Business Expert Press
- ISBN-10: 1606491679
- ISBN-13: 9781606491676
- Formatas: 15.2 x 22.9 x 0.8 cm, minkšti viršeliai
- Kalba: Anglų
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Aprašymas
Why study women and shopping? Why is it important? Women matter because of their consumer spending power; they are crucial to survival in the competitive retail industry in America. Women matter because they control over $20 trillion in consumer spending. Women are better educated, have more financial power and decision making abilities and mobility than any previous generation. Why Women Shop provides a fascinating insight into women's shopping habits and motivations. This book is of interest to business as they gain a better understanding of the most powerful economic force in the retail industry.
- Autorius: Patricia Huddleston
- Leidėjas: Business Expert Press
- ISBN-10: 1606491679
- ISBN-13: 9781606491676
- Formatas: 15.2 x 22.9 x 0.8 cm, minkšti viršeliai
- Kalba: Anglų
Why study women and shopping? Why is it important? Women matter because of their consumer spending power; they are crucial to survival in the competitive retail industry in America. Women matter because they control over $20 trillion in consumer spending. Women are better educated, have more financial power and decision making abilities and mobility than any previous generation. Why Women Shop provides a fascinating insight into women's shopping habits and motivations. This book is of interest to business as they gain a better understanding of the most powerful economic force in the retail industry.
Atsiliepimai