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From Amazon to Tinder, from Google to Deliveroo, there is no facet of human life which the digital revolution has not streamlined and dematerialised. Its objective was to reduce the cost of physical interactions by forgoing face-to-face interactions, a direct result of the free-market shock of the 1980s, which sought to seamlessly expand the marketplace in every possible dimension. Today, we can be algorithmically entertained, educated, cared for and courted in a way which was impossible in the old industrial society, where institutions structured the social world. Today, these institutions have been replaced by monetised virtual contact.EXTRA 20 % nuolaida
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