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This work presents the application of NLP to a number of important areas including business communication, sales, education, creative writing, health, family therapy and interpersonal negotiation. The book is composed of a collection of individual articles and is intended as a practical guide to using NLP skills and techniques in many different contexts. Its purpose is to show the versatility of NLP, and to help managers, salespeople, teachers, psychologists and parents to have a better understanding and command of their thinking processes and communication abilities