The Innovator's Discussion (el. knyga) (skaityta knyga) | knygos.lt

Aprašymas

Few ideas about innovation and entrepreneurship have caught on as well as the lean-startup approach. However, despite incorporating this technique into their work, most innovative entrepreneurial teams still fail. This book tells you why - and shows you how to develop the conversational skills that differentiate successful teams from the rest.

Based on six years of detailed empirical analysis of teams at the forefront of technological breakthroughs and new venture creation, this book shows you how high-performance teams verbally accomplish their work. Through engaging examples, exercises, and descriptions, it enables entrepreneurs to develop the conversational competencies that can help them create new products and ventures.

The book includes a technique for making interpretation visible that enables teams to navigate pivots in the innovation process. It also includes the materials and instructions for the Toasted Marshmallow game designed to help entrepreneurial teams fail forward.

The Innovator's Discussion enables readers and their team mates to build a conversational advantage. The reader will gain both a practical and theoretical understanding of the role of conversation in the context of entrepreneurial work. It is invaluable for aspiring and established entrepreneurs as well as for educators and those wanting to learn more about entrepreneurship, innovation, and high-performance teams.