Sleights of Mind + nemokamas atvežimas! | knygos.lt

Aprašymas

What can magic tell us about ourselves and our daily lives? If you subtly change the subject during an uncomfortable conversation, did you know youOCOre using attentional OCymisdirectionOCO, a core technique of magic? And if youOCOve ever bought an expensive item youOCOd sworn never to buy, you were probably unaware that the salesperson was, like an accomplished magician, a master at creating the OCyillusion of choiceOCO. In Sleights of Mind, leading neuroscientists Stephen Macknik and Susana Martinez-Conde meet with magicians from all over the world to explain how the magicianOCOs arts shed light on consciousness, memory, attention, and belief. As the founders of the new discipline of NeuroMagic, they combine cutting-edge scientific research with startling insights into the tricks of the magic trade, showing how the worldOCOs greatest masters of deception turn the brainOCOs faculties against itself. By understanding how magic manipulates the processes in our brains, we can better understand how we work OCo in fields from law and education to marketing, health and psychology OCo for good and for ill."