- Išparduota
/https://libri-media.knygos-static.lt/95626db9-4c87-443f-8c2e-2471abae2758/2)
- Autorius: Patrick De Pelsmacker, Patrick van Kenhove, Wim Janssens, Katrien Wijnen
- Leidėjas: Pearson HigherEducation
- Metai: 2010
- Puslapiai: 456
- ISBN: 9780273732280
- ISBN-10: 0273732285
- ISBN-13: 9780273732280
- Formatas: PDF
- Kalba: Anglų
Marketing Research with SPSS (el. knyga) (skaityta knyga) | knygos.lt
Atsiliepimai
Formatai:
Aprašymas
Suitable for undergraduate students studying Marketing Research.
Marketing Research provides a step-by-step treatment of the major choices facing Marketing researchers when using SPSS. Although they may have an understanding of how SPSS works, they may not understand the statistics behind the method. This book bridges the gap.
A top author team offer a concise approach to analysing quantitative marketing research data in pracice.
Elektroninė knyga:
Atsiuntimas po užsakymo akimirksniu! Skirta skaitymui tik kompiuteryje, planšetėje ar kitame elektroniniame įrenginyje.
Mažiausia kaina per 30 dienų: 82,59 €
Mažiausia kaina užfiksuota: 2026-05-31 02:22:23
- Autorius: Patrick De Pelsmacker, Patrick van Kenhove, Wim Janssens, Katrien Wijnen
- Leidėjas: Pearson HigherEducation
- Metai: 2010
- Puslapiai: 456
- ISBN: 9780273732280
- ISBN-10: 0273732285
- ISBN-13: 9780273732280
- Formatas: PDF
- Kalba: Anglų
Suitable for undergraduate students studying Marketing Research.
Marketing Research provides a step-by-step treatment of the major choices facing Marketing researchers when using SPSS. Although they may have an understanding of how SPSS works, they may not understand the statistics behind the method. This book bridges the gap.
A top author team offer a concise approach to analysing quantitative marketing research data in pracice.
Atsiliepimai