- Išparduota
/https://libri-media.knygos-static.lt/432b8474-2b94-484d-8cbe-14813cd30464/4)
- Autorius: James Carter
- Leidėjas: GRIN Verlag
- Metai: 2013
- Puslapiai: 21
- ISBN: 9783656423799
- ISBN-10: 3656423792
- ISBN-13: 9783656423799
- Formatas: PDF
- Kalba: Anglų
Marketing Plan Example: Virgin Atlantic Little Red (el. knyga) (skaityta knyga) | knygos.lt
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Essay from the year 2013 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1st, University of Bath, language: English, abstract: Looking for how to write a marketing plan? This is a university graded marketing plan for Virgin Atlantic's new UK domestic flight service named Little Red (Launched March 2013) This marketing plan includes: -Executive Summary -Corporate Objectives -Situation Review -Competitive Analysis -Perceptual Map -Market Segmentation & Targeting -Key Market Trends -Detailed SWOT Analysis -Portfolio Summary (Includes Portfolio Matrix) -PESTLE Analysis -Analysis Of The Current Market -Porters Five Forces Analysis -Strategic Objectives -Marketing Mix (7P's) -Proposed Marketing Budget
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Mažiausia kaina per 30 dienų: 20,59 €
Mažiausia kaina užfiksuota: Kaina nesikeitė
- Autorius: James Carter
- Leidėjas: GRIN Verlag
- Metai: 2013
- Puslapiai: 21
- ISBN: 9783656423799
- ISBN-10: 3656423792
- ISBN-13: 9783656423799
- Formatas: PDF
- Kalba: Anglų
Essay from the year 2013 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1st, University of Bath, language: English, abstract: Looking for how to write a marketing plan? This is a university graded marketing plan for Virgin Atlantic's new UK domestic flight service named Little Red (Launched March 2013) This marketing plan includes: -Executive Summary -Corporate Objectives -Situation Review -Competitive Analysis -Perceptual Map -Market Segmentation & Targeting -Key Market Trends -Detailed SWOT Analysis -Portfolio Summary (Includes Portfolio Matrix) -PESTLE Analysis -Analysis Of The Current Market -Porters Five Forces Analysis -Strategic Objectives -Marketing Mix (7P's) -Proposed Marketing Budget
Atsiliepimai