- Išparduota
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- Autorius: M. Forsgren, J. Johanson
- Leidėjas: Taylor & Francis Ltd.
- Metai: 2014
- Puslapiai: 272
- ISBN: 9781317762461
- ISBN-10: 1317762460
- ISBN-13: 9781317762461
- Formatas: ACSM ?
- Kalba: Anglų
Managing Networks in International Business (el. knyga) (skaityta knyga) | knygos.lt
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Aprašymas
The book introduces a unique and innovative perspective for the study of international business networking. In contrast to the standard construction of models for optimal strategic decision-making, the essays in this book emphasise interpretation, learning by doing, trust and co-operation in the international business community. The editors focus upon business relationships within and between firms as well as the importance of middle management in the international arena.
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- Autorius: M. Forsgren, J. Johanson
- Leidėjas: Taylor & Francis Ltd.
- Metai: 2014
- Puslapiai: 272
- ISBN: 9781317762461
- ISBN-10: 1317762460
- ISBN-13: 9781317762461
- Formatas: ACSM ?
- Kalba: Anglų
The book introduces a unique and innovative perspective for the study of international business networking. In contrast to the standard construction of models for optimal strategic decision-making, the essays in this book emphasise interpretation, learning by doing, trust and co-operation in the international business community. The editors focus upon business relationships within and between firms as well as the importance of middle management in the international arena.
Atsiliepimai