Managing Global Innovation (el. knyga) (skaityta knyga) | knygos.lt

Aprašymas

What are the secrets of competitive R& D on a global scale? The nineties have seen the largest international R& D expansion ever. Investigating more than 1000 R& D laboratories of 80 companies, this book presents the largest description of global R& D practice. Based on numerous research interviews and case studies from best-practice companies, the authors introduce new concepts and trends that will shape global R& D management in the early 21st century.The third edition has been completely revised and updated incorporating international R& D research up to 2004. Several emerging themes receive particular attention: intellectual property management in international R& D, R& D in emerging economies, management of technology listening posts, market and technology drivers of R& D globalization. In addition to the 18 case studies of the second edition, new cases, including high-tech companies from China and India, are presented.