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- Autorius: Mu Hu
- Leidėjas: Business Expert Press
- Metai: 2019
- Puslapiai: 242
- ISBN: 9781951527099
- ISBN-10: 1951527097
- ISBN-13: 9781951527099
- Formatas: ePub
- Kalba: Anglų
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Formatai:
Aprašymas
Highly Effective Marketing Analytics infuses analytics into marketing to help improve marketing performance and raise analytics IQ for companies that have not yet had much success with marketing analytics.
The book reveals why marketing analytics has not yet kept the promise and clarifies confusions and misunderstanding surrounding marketing analytics. Highly Effective Marketing Analytics is a highly practical and pragmatic how-to book.
The author illustrates step by step many innovative, practical, and cost-effective methodologies to solving the most challenging real-world problems facing marketers in today's highly competitive omnichannel environment.
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Mažiausia kaina per 30 dienų: 21,69 €
Mažiausia kaina užfiksuota: Kaina nesikeitė
- Autorius: Mu Hu
- Leidėjas: Business Expert Press
- Metai: 2019
- Puslapiai: 242
- ISBN: 9781951527099
- ISBN-10: 1951527097
- ISBN-13: 9781951527099
- Formatas: ePub
- Kalba: Anglų
Highly Effective Marketing Analytics infuses analytics into marketing to help improve marketing performance and raise analytics IQ for companies that have not yet had much success with marketing analytics.
The book reveals why marketing analytics has not yet kept the promise and clarifies confusions and misunderstanding surrounding marketing analytics. Highly Effective Marketing Analytics is a highly practical and pragmatic how-to book.
The author illustrates step by step many innovative, practical, and cost-effective methodologies to solving the most challenging real-world problems facing marketers in today's highly competitive omnichannel environment.
Atsiliepimai