- Išparduota
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- Leidėjas: Gabler, Betriebswirt.-Vlg
- Metai: 2012
- ISBN: 9783834969767
- ISBN-10: 3834969761
- ISBN-13: 9783834969767
- Formatas: PDF
- Kalba: Anglų
Diversity in European Marketing (el. knyga) (skaityta knyga) | knygos.lt
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Formatai:
Aprašymas
This case book offers a non-traditional issue-centered perspective to European marketing. Focusing on some of the key challenges faced by managers charged with developing pan-European marketing strategies, marketing problems are placed into the context of these challenges and capture the multiple facets and implications for European marketing in an integrative manner.
Elektroninė knyga:
Atsiuntimas po užsakymo akimirksniu! Skirta skaitymui tik kompiuteryje, planšetėje ar kitame elektroniniame įrenginyje.
Mažiausia kaina per 30 dienų: 84,89 €
Mažiausia kaina užfiksuota: Kaina nesikeitė
- Leidėjas: Gabler, Betriebswirt.-Vlg
- Metai: 2012
- ISBN: 9783834969767
- ISBN-10: 3834969761
- ISBN-13: 9783834969767
- Formatas: PDF
- Kalba: Anglų
This case book offers a non-traditional issue-centered perspective to European marketing. Focusing on some of the key challenges faced by managers charged with developing pan-European marketing strategies, marketing problems are placed into the context of these challenges and capture the multiple facets and implications for European marketing in an integrative manner.
Atsiliepimai